Dr Helen Taylor has spent the last ten years creating “The Evolution of Complementary Cognition” at the University of Cambridge as a researcher affiliated with the McDonald Institute. This new evolutionary theory explains the importance of differences in cognition to organisational success and ensuring teams are optimised to meet both immediate and long term objectives.
Importantly, this research shows that some ways of processing information have been mistakenly identified as disorders, for example, dyslexia and ADHD. These ways of processing information are critical to collective human cognition and increase the capacity of groups to adapt and solve complex problems.
Dr. Helen Taylor works with businesses and brands to ensure their long term survival and success. Dr Taylor's leading research, "The Evolution of Complementary Cognition", allows businesses to understand how to run a profitable operation that strikes the essential balance of capitalising on current success and investing in innovative solutions that respond to future customer needs.
Helen has been invited to talk about her research with groups and businesses in the UK and Europe. She has carried out research to investigate how this theory could be applied at the business leadership level,